Skip to content

Our Services

Data Gathering Methods

FG Research has experience and expertise in a wide array
of data gathering methodologies.

QUANTITATIVE

  • Central Location Tests

  • House-to-House

  • In-home Tests/Product Placement/ Diary Placement

  • Intercept Interviews

  • Self-accomplished Interviews

  • Telephone Interviews

  • CAPI (Computer-Assisted Personal Interviews)

  • CAWI (Computer-Assisted Web Interviews)

  • Mystery Shopping

  • Audit

QUALITATIVE

  • Focus Group Discussion

  • In-depth Interviews

  • Observation